Print Campaign

The following is a campaign for Ziploc freezer bags with a smart zip seal. The concept for this campaign is based on the insight that the target (women ages 35-64) feel that the storage of food is plagued with uncertainty. They feel a sort of "terror" associated with the constant wasting of food due to bad storage.

Print Campaign

The following is a campaign for Ziploc freezer bags with a smart zip seal. The concept for this campaign is based on the insight that the target (women ages 35-64) feel that the storage of food is plagued with uncertainty. They feel a sort of "terror" associated with the constant wasting of food due to bad storage.

Print Campaign

The following is a campaign for Ziploc freezer bags with a smart zip seal. The concept for this campaign is based on the insight that the target (women ages 35-64) feel that the storage of food is plagued with uncertainty. They feel a sort of "terror" associated with the constant wasting of food due to bad storage.

Print Campaign

The following is a campaign for Ziploc freezer bags with a smart zip seal. The concept for this campaign is based on the insight that the target (women ages 35-64) feel that the storage of food is plagued with uncertainty. They feel a sort of "terror" associated with the constant wasting of food due to bad storage.